ANIMAL MACHINE - RUMOUR CONTROL EP - MEANT002 A/ RUMOUR CONTROL THE MAIN TITLE ON THE RECORDS IS AS EPIC AS VULNERABLE, ITS SLOW-BUILDING MAJESTY MAKING IT A STANDOUT. THE SEMI SWEET ELECTRO TOUCH HAS A YEARNING THAT RESONATES WITH A SURPRISING DEPTH. THE SOULFUL SEDUCTIVE FIFTY'S GROOVE QUALIFIES IT AS A POTENTIAL POP HIT. B/ THE FORMULA THS SONG WITH A STOMPING THREE CHORD RIFF AND LOUD SOFT DYNAMICS HAS CLEARLY A GRUNGY AND DIRTY MEAN SIDE TO IT AS IF YOU WERE CHEWING GRISTLE! DAVID SHAW'S "MY LOVE IS EVERYTHING BUT NOT ENOUGH" AS THE GUITARS COME CRASHING IN SETS A BRILLIANT AND SIMPLE GROOVE TO THE SONG WHICH BUILDS TO A PERFECT CLIMAX! WAIT UNTIL YOU HEAR THE OUTRO, YOU'LL BE HOOKED FOR SURE! C/ NEVER TRUST YOUR HEROES ON THE RUN THE MELANCHOLIC AND NOSTALGIC BALLAD FOR LAST IS FUELED BY SUCH SONIC LANDSCAPE AS IF YOU WERE EXPERIENCING A MAJOR COMEDOWN. THE WALL OF STATICKY GUITARS COME INTO FOCUS LIKE A MEMORY. FEEL THE GRIT IN THE PRODUCTION PREFERCTLY MASTERED WHERE GUITARS BECOME SYNTHS AND VICE VERSA! ...AND IT WILL BE VERY HARD TO GET THE CHORUS OUT OF YOUR HEAD!

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